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Driving Social Change

We campaign to tackle the stigma of loneliness, as well as raise awareness, highlight the prevalence and its impact

Featured Campaign

#TheLonelyMillion

The latest ONS data shows that approximately 1 in 10 young adults in the UK struggle with chronic loneliness. 

That equates to roughly 1 million young adults experiencing prolonged and often debilitating levels of loneliness daily.

To put that in perspective, that’s more than the entire population of Iceland and Malta combined, and enough young adults to fill the O2 arena 50 times.

#TheLonelyMillion campaign aims to spotlight the growing prevalence of loneliness amongst young adults, educate the public about its impact, and support and empower young people to speak out about loneliness.

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81%
Young adults wouldn’t admit to feeling lonely for fear of being mocked or judged.
5x
Young adults are now five times more likely to struggle with chronic loneliness than those over 65.

Why we Campaign

01

Raise Awareness

We highlight the prevalence of loneliness among young adults and its severe impact on mental and physical health.

02

Drive Change

We collaborate with partners to keep loneliness on the social agenda and push for policy changes that address it.

03

Provide Support

We provide information and resources to help people struggling with loneliness and empower others to support those around them who may be struggling.

04

Inspire and Empower

With our campaigns, we aim to inspire conversation and empower young adults to change their own narrative and create a better life for themselves

How to Support Us

We’re on a mission to tackle loneliness and create a more connected society for young adults. Through our campaigns, we raise awareness and challenge stigma in ways that lead to meaningful change.

But we can’t do it alone – your support is essential. Whether through donations, partnerships, or advocacy, there are many ways to get involved and make a difference.

 

01

Donate

We rely on donations to make our campaigns and broader work possible. Whether it’s a one-time contribution or a regular donation, every pound helps us extend the reach of our awareness efforts.

02

Partner With Us

As one of our campaign partners, you can play a critical role in helping us to create larger, more effective campaigns that reach those who need it most.

03

Become an Ambassador

As an ambassador, you’ll be a voice for change – helping to spread our message, championing our initiatives, and encouraging others to take action in their workplaces, communities, and across the UK.

Past Campaign
Past Campaign

The Great London Santa Challenge

The Great London Santa Challenge: In December 2024, we teamed up with the homeless charity, Evolve Housing+Support to tackle loneliness and bring joy to their young homeless service users.

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Past Campaign
Past Campaign

The Friendship Project x Snapchat

In July 2024, we worked with Snapchat and Print Club London to celebrate International Friendship Day with bespoke friendship-themed prints.

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