A Lonely Generation
“Portraits of a Loneliness Generation”: A visual exploration of what it means to feel lonely in a connected world.
Overview
To mark Loneliness Awareness Week, we partnered with award-winning photographer and filmmaker Jeremy Jeffs to create “Portraits of a Lonely Generation“.
This project brings together the voices and stories of ten young people from our community, about their experiences navigating the complex emotional terrain of modern loneliness.
The campaign aims to challenge perceptions of loneliness and answer the question: what does loneliness really look like in the 21st century?
The series explores a central paradox of modern life: the very devices that connect us can also make us feel more alone. The screen acts as a visual metaphor – a window into their lonely moments, and yet also a barrier that keeps us apart.
About the Photographer
Jeremy Jeffs is a London-based documentary filmmaker and photographer with over 25 years of experience shooting and directing films for the BBC, Channel 4, and PBS. Alongside his broadcast work, he has pursued personal photography projects, developing a distinctive visual voice.
His work has been featured at prestigious venues and festivals including the Victoria & Albert Museum, the National Film Theatre, the National Theatre, the London Film Festival, and Sheffield International Documentary Fest.
The photographs aim to capture individuals in quiet, reflective moments of loneliness – the times when the noise fades, the world slows down, and emotional distance becomes impossible to ignore.
