Driving Social Change
We campaign to spark national conversations about youth loneliness, raise awareness of its impact, and challenge the stigma head-on.
#TheLonelyMillion
The latest ONS data shows that approximately 1 in 10 young adults in the UK struggle with chronic loneliness.
That equates to roughly 1 million young adults experiencing prolonged and often debilitating levels of loneliness daily.
To put that in perspective, that’s more than the entire population of Iceland and Malta combined, and enough young adults to fill the O2 arena 50 times.
#TheLonelyMillion campaign aims to spotlight the growing prevalence of loneliness amongst young adults, educate the public about its impact, and support and empower young people to speak out about loneliness.
Why we Campaign
How to Support Us
We’re on a mission to tackle loneliness and create a more connected society for young adults. Through our campaigns, we raise awareness and challenge stigma in ways that lead to meaningful change.
But we can’t do it alone – your support is essential. Whether through donations, partnerships, or advocacy, there are many ways to get involved and make a difference.
Portraits of a Lonely Generation
As part of our wider loneliness awareness efforts, we recently partnered with photographer and filmmaker Jeremy Jeffs to create “Portraits of a Lonely Generation” – a series sharing the stories of ten young people of their experiences navigating the complexities of modern loneliness.
The campaign challenges outdated perceptions and asks: what does loneliness really look like today?
The Friendship Project x Snapchat
In July 2024, we worked with Snapchat and Print Club London to celebrate International Friendship Day with bespoke friendship-themed prints.
